Worcester Begins 'Influencer' Program To Boost Youth COVID-19 Vaccination Rates
The city of Worcester is launching a program to use social influencers to increase COVID-19 vaccination rates among the city's youth.
The two age groups in Worcester with the lowest vaccination rates are 12- to 15-year-olds and 16- to 19-year olds. Less than 40% of both groups have been fully vaccinated.
The city hopes to change that with the help of 10 local social influencers.
Domenica Perrone of the city's Department of Health and Human Services said they are all in their late teens and early 20s.